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With recent changes in residential building codes limiting gas fireplace installations, Woodland Direct aimed to shift focus to their range of electric fireplaces through a CTV ad campaign.
They enlisted us to craft a message that highlighted the sophisticated design, ease of installation, and striking realism of their electric options. Our ad presented the electric fireplace as the perfect, eco-friendly solution for modern homes, providing the warmth and ambiance of a traditional fireplace without the constraints of gas.
By capturing the elegance and lifelike flames of Woodland Direct’s electric fireplaces in real-life settings, the ad conveyed the balance of form and function, appealing to homeowners looking for an environmentally conscious, visually stunning heating solution. Woodland Direct’s commitment to quality and innovation came through in every frame, ensuring viewers saw electric fireplaces not as a compromise, but as the new standard in home heating.
Looking to introduce innovative product solutions with style? Nice Shirt Media is ready to help your brand stand out in evolving markets. Let’s connect and bring your vision to life.
